A good brand is easy to recognise - Wales certainly has one with the dragon - but designing a brand is not always so easy. Basheera Khan lifts the lid on links between brand and design and asks whether Wales is switched on to brand culture. We also look at the deals of 2007 and examine the revival taking place in Wales' second city.
The focus of Welsh dealmaking moved to the stock exchange in 2007, but there was plenty of activity elsewhere. Douglas Friedli reports ahead of Insider's annual Dealmakers Awards.
Branding is often the key to making popular products. Basheera Khan investigates the design tricks behind creating and building up a brand.
The Swansea Bay area has had enjoyed mixed fortunes over the centuries, but Glyn Mon Hughes finds a partnership approach is pushing the region ahead of its competitors.
The calibre of advertisers in Midlands Business Insider speaks for itself. Whether promoting deal activity or selling internet services, the advertiser list reads like a who's who of the business community.
Unrivalled information. The quality of the editorial, original research and statistical data has helped position the Insider magazines as an unrivalled source of regional business information.
Unrivalled information. The quality of the editorial, original research and statistical data has helped position the Insider magazines as an unrivalled source of regional business information.
Unrivalled information. The quality of the editorial, original research and statistical data has helped position the Insider magazines as an unrivalled source of regional business information.
Unrivalled information. The quality of the editorial, original research and statistical data has helped position the Insider magazines as an unrivalled source of regional business information.
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